Putting consumers at the heart of the booking process

When we first launched TXGB back in 2019 with VisitBritain/VisitEngland, we set out on a journey to enable the UK tourism industry to be more collaborative and innovative through the power of technology. 

So it is with great excitement we share our latest partnership with ferry travel provider, Red Funnel. On a mission to make the Isle of Wight a first choice holiday destination for domestic and international travellers, Red Funnel have now launched their new and improved programme for hassle-free, dynamic package holidays to their customers.

Aptly named Red Funnel Holidays, this evolution in package holidays is the perfect example of a visionary tourism provider connecting the dots across the industry to make it easier than ever for consumers to book online.   

Consumer-driven package holidays

No business is better placed to understand the needs and wants of the 3 million passengers travelling to and from the Island for business or leisure travel. The original Isle of Wight ferry operator has been taking holidaymakers to the Island 365 days of the year, for over 160 years.

Using TXGB’s connectivity they are able to give customers one online platform to search and book their ferry travel and accommodation alongside exploring things to do, all in one place, with the security of booking through a fully bonded tour operator. Tourism businesses across the Island can simply connect their own booking technology system (such as Siteminder, Bookalet, eviivo and Anytime) or use TXGB’s inventory loading tool, TXLoad, to serve consumers a range of options, in one easy to browse site. 

James Berzins, managing director at TXGB commented: “It is this kind of forward thinking, customer-driven innovation that is simplifying the booking process for consumers – while increasing reach and visibility for tourism product providers at a time when travellers are ready to book.

“Not only will the Isle of Wight’s wide range of tourism businesses now have access to Red Funnel Holidays, with one connection to TXGB, they will also be able to reach a wider audience by opting in to the Visit Isle of Wight destination website and national marketing campaigns, alongside niche and global sales channels. All while having full control of their inventory and pricing as the TXGB platform enables real-time, two-way data sharing.” 

With low commission rates and zero set-up fees, it is really quick and easy to get opted into Red Funnel Holidays and TXGB. Simply visit txgb.co.uk and click ‘Get Started’ to complete a two minute form to start your journey and our friendly Customer Support Team will guide you through connecting your booking system or setting up your new TXLoad account. Together, Red Funnel Holidays & TXGB’s friendly teams will guide you through the process.

Contact the TXGB team for more information.
hello@txgb.co.uk