City of Bath Guides

City of Bath Guides is a specialist tour guide business, owned and run by local expert Paul Elliott.

His outgoing character, sense of humour and encyclopaedic knowledge makes him a favourite with visitors.

And his years of in-person experience gained guiding people round cities as diverse as Paris, Bruges, London and Liverpool meant he was much in-demand with coach companies prior to the pandemic.

But following the loss of this income stream post-covid, Paul decided to reinvent himself as a standalone business owner, no longer reliant on travel operators passing him bookings exclusively.

City of Bath Guides was born, a new digitally enabled business, embracing social media and seeking new channels to increase visibility and drive bookings.

By connecting to TXGB, Paul was able to offer potential customers an enhanced experience, incorporating visibility of real-time availability, stress-free booking and instant confirmations.



TXGB is an excellent initiative that connects my business with hidden channels I never could’ve found otherwise.


Paul Elliott




Connecting to TXGB also gave City of Bath Guides visibility in several new sales channels, gaining business from sites including Visit Bath, Visit Cotswolds and the VisitBritain Shop.

And thanks to the technology’s user-friendliness, Paul is free to continue to focus on what he’s always been known for – bringing the places he tours to life for engaged and satisfied customers.